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Rebecca Geldard
londonart.co.uk
In the redesigned space of Delfina, digitally printed
vinyl sheets hug newly curved surfaces. Michel Majerus' installation
poses as an inverted hall of mirrors, spewing back the familiar forms
of imagery that filter through our lives on a daily basis. Images and
text converge, brazenly provocative and slickly disfunctional within a
mixed up realm of corporate presentation packages and kids' TV. Shifting
from surface to surface, the flow of information appears, from certain
angles, pointedly specific, as a whole, strangely indiscriminate. Cultural
icons and fictional characters interact as easily as news bulletins and
infomercials, murder and stain removal. The screen and the billboard have
fused, dripping data from warped curves.
With information reduced to abstract strands of titillation, the corporate
logo, commercial product and shocking image lose their meaning. We are
reminded that it is for distraction only. As Mohammed Ali prepares to
punch Liam Gallagher, so Robbie Williams shakes a defiant fist. The Teletubbies
hover about with intent, oddly at home against a backdrop of surreal imagery.
Scenes of excess and death appear as disturbing as giant cakes. In the
shadow of pop-culture, Majerus' environment seems less about now
than our preoccupation with it. The non-linear, throw-away nature of information
is reiterated as one trend eclipses another. From the midst of a visually
saturated, vinyl coated hell, it is possible to emerge intact but ever-so-slightly
numb.
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